Latest Episodes
24
Linguistics to Make Sure Your Message is Not Lost on Your Reader
In this episode, Ella Hoyos talks to Eloise Leeson to explore the fascinating field of linguistics. This show is for you if you want...
23
Cracking Copy Turns 1! Lessons From One Year In Podcasting
Ella and Minnie look back over the last year since launching the Cracking Copy Podcast. And we ask the question… Do you have a...
22
Master Your Messaging and Make It Memorable
Show Notes - Cracking Copy Episode 21 - Magic Messaging Why you need a messaging strategy and how to build one Minnie and Ella...
21
Words That Sell: Mastering Meta Ads
Minnie talks to CJ from Vibing Social, a Meta ads specialist about what’s working right now on Facebook and Instagram. Tune in if you’re...
20
Pricing Your Work for a Premium Client Experience
It's an extra juicy show as Ella Hoyos talks to Brittany McBean about pricing for copywriters. We dig into what makes a premium client...
19
Skyrocket Your Next Launch With Copy That Converts
In this episode, host Ella Hoyos talks to Nikki Trailor, a seasoned launch copywriter, to uncover the 3 key things you need for a...